MARKETING

Angie Bacallan

Brand Manager

Responsible for the branding of FiliFest 2022. Ensures branding is consistent across advertising and campaigns. Marketing Officer.

FiliFest 2020 (2nd October 2019-1st July 2020) - Marketing Officer

  • Supported FiliFest's Marketing Team through creation of marketing materials for Instagram stories and posts
  • Supported FiliFest Newsletter through creation of marketing materials
  • Supported FiliFest website design by aiding with graphic design of website
  • Supported Digital FiliFest 2020 through creating graphics such as Animal Crossing promotion
  • Created FiliFest 2020 banner
  • Created templates for IG stories to introduce Committee members
  • Instagram posts (graphics) created: Christmas Countdown (day 16, 19), Save the Date, Perform at FiliFest, Help stop the spread of #COVID19, FiliFest x ACNH (Digital FiliFest 2020)
  • Featured in the following FiliFest TV videos: Making the Banner (FiliFest 2020)

FiliFest 2021 (6th July 2020-24th July 2021) - Brand Manager

  • Created FiliFest 2021's offical brand guidelines including text and colours to be used
  • Offered suggestions on how to update FiliFest banner and how to upgrade FiliFest Instagram feed
  • Supported marketing of FiliFest Shop, particularly marketing for FiliFest Surprise Sweet Treats Pack
  • Supported FiliFest website design by creating wireframes of how the website can look like
  • Instagram posts (graphics) created: Baybayin Workshop promotion, Buwan Ng Wika Thank You post, Freshers with FiliFest announcement post, Freshers with FiliFest schedule, FiliFest x ACNH Yearbook, Ways to practice Self-Care (Freshers with FiliFest 2020), MassKara Murder Mystery, OPM Competition rounds, Have yourself a Merry Little Christmas, The FiliFest Challenge: Christmas Edition, FiliFest Surprise Sweet Treats Pack promo, Happy Lunar New Year, Fashion Business Student Vlog + Q+A, Happy Mother's Day, FiliFest Awards promo, FiliFest Challenge
  • Thumbnails created: Lockdown Lessons, FiliFest Awards, THE FILIFEST CHALLENGE
  • Featured in the following FiliFest TV videos: FiliFest Community

FiliFest 2022 (30th July 2020-Present) - Brand Manager

  • Created FiliFest 2022's offical brand guidelines including text and colours to be used on social media
  • Instagram posts created: Freshers with FiliFest 2021 announcement post
OUR COMMITTEE

THE TEAM MAKING IT HAPPEN

All

Our full committee!